L'Oreal Infallible Never Fail Lipcolour Compact

LOreal Infallible Studio Shot
Concept sketches

Concept sketches

Refined concept sketches

Refined concept sketches

Concept CAD renderings

Concept CAD renderings

Partnering with L'Oreal, Insync designed and developed the L'Oreal Infallible Lip Compact. The 2-step application informed the aesthetic design and careful thought to ergonomics ensured ease of use. Insync participated from sketches and CAD development through 3D printing and working appearance prototypes. Unlike anything on the market, The Infallible Lip Compact was an exciting and successful product launch.  


Client: L'Oreal Paris

Design Team: Jeff Joss, Ben Portnoy & Michael Bahr